Stand out with free personalized posters and promotional materials

Standing out on Search and Maps

Time to complete:

3 minutes


When it comes to marketing your small business, it can be hard to know where to start. But with the Google My Business marketing kit, you can easily create free personalized posters, social posts, business cards, and more. You can use these promotional materials at your business, during events, or on your social media.

To get started with marketing kit, create your free Business Profile on Google through Google My Business to help potential customers find you online when they’re searching for businesses like your on Google Search and Maps.

Change the style, colors, and more on your marketing materials to match your business needs.

Getting started with marketing kit

You don’t need a marketing background or a designer to make the most of marketing kit. In a few clicks, you can create and download colorful, professional-looking materials. Simply choose the content and customize the style and colors. If you want some marketing ideas, here are some ways you can use marketing kit:

1. Show off your best reviews. Create lively social posts featuring your favorite customer reviews and post them throughout the month on your social media accounts.

Put the best of your Business Profile on display by featuring your customer reviews.

2. Share what makes your business unique. Help customers learn more about your business by posting business highlights on your social media accounts.

Share the latest updates and highlights about 
your business.

3. Highlight your success. Share your star rating on posters in your shop or online on your social media accounts.

Download print-ready posters to highlight your 
star ratings.

4. Ask for reviews. Create a poster that reminds customers to leave you a review and hang it by the register in your business.

Use your free Google My Business marketing kit to create beautifully-designed posts to ask for reviews.

5. Thank customers for their business. Print and mail postcards to thank recent customers for their business. Pro Tip: These postcards also let customers scan a code to leave you a review.

Use postcards to thank customers and to ask for reviews.

6. Display window stickers for your business. Download personalized window stickers for display in visible areas to encourage customers to follow your business on Google.

Promote your business offline with window stickers.

Learning how to market your business can take time, but you’ll have a great start with Google My Business marketing kit. Try designing and printing out posters or highlighting reviews to post on your social media channels. There are many ways to use the free marketing kit, so try out one of these customized assets as an easy and effective first step toward meeting your marketing goals.

Note: A few business categories may not use these marketing materials. You can learn more in the Google My Business Help Center.

Stay connected

Learn more about Google’s small business tools and see how businesses are using them to reach their goals.

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