Reach shoppers this holiday season

Google is here to help you get your business and products online for free in time for the holiday rush.

Show up on Google Search and Maps

Stand out with a free Business Profile.

Get started

List your products on Google

Sell to online shoppers across Google Shopping

Get started

Capture holiday traffic with a Business Profile

Stand out on Google Search and Maps with a free Business Profile to drive in-person shoppers to your door. With a profile you can:

  • Customize your holiday retail hours, and any special deals
  • Add products to show shoppers you have what they need nearby
  • Respond to customer reviews
  • Highlight if you offer curbside pickup or delivery
Claim my free profile

Promote your products to online shoppers across Google

With free product listings, your products can show across Google, like on the Shopping tab, Google Search, Google Maps, and more.

Explore how you can get your products listed right from your ecommerce platform:

Not using one of these?
Get started on Merchant Center

Livestream | OCTOBER 12, 2022, 9AM PST

Increase your holiday retail sales with Google tools

Learn how to promote your products online with free Google tools. We’ll show how brick-and-mortar businesses can list products on a Google Business Profile, cover how to get setup with Google Merchant Center, and discuss other ways to help you prepare for the holidays.

Register to watch

Keep learning how to bring your business to life online

From free products to digital essentials, Google makes it easy to get online and in front of more customers, all year round.

Get the essentials