Put digital to work for your retail business

Retail businesses sell products in physical shops, online or often both. No matter what you offer, customers want to find you, buy from you and keep in touch online. We’re here to help you learn how.

89
89% of consumers in surveyed countries in Europe expect to be able to make a purchase from a retailer online¹
89 % 89% of consumers in surveyed countries in Europe expect to be able to make a purchase from a retailer online¹
61
61% of consumers in surveyed countries in Europe say that supporting small, family-owned or local businesses is important to them²
61 % 61% of consumers in surveyed countries in Europe say that supporting small, family-owned or local businesses is important to them²
  • ¹ Google commissioned Ipsos COVID-19 tracker, DE, ES, FR, GB, IT, RU, ~n=300 online consumers 18+ per market. Jan 28-31, 2021.
  • ² Google commissioned Ipsos COVID-19 tracker, DE, ES, FR, GB, IT, RU, ~n=1000 online consumers 18+ per market. April 22-25, 2021.
  • ³ Google/Verto, Journey Finder, U.S., March 2018–July 2018.